Making up for the lack of home nation representation in EURO 2008, Fizzback restored national pride by winning two awards (including Supplier of the Year) and being shortlisted for a third at the European Retail Solutions Awards sponsored by Retail Week. Hundreds of retail leaders gathered, appropriately, in Old Billingsgate Market at an event judged by retail giants such as Harrods and Thomas Pink to recognise retailers and supplier excellence and innovation in retail IT, solutions and technology.
Fizzback's work to date with Marks & Spencer was shortlisted for the category "Best Customer Facing Technology." Fizzback has been recently deployed across stores to capture and act upon both customer and employee feedback in real-time, including suggestions on how the retailer's "Plan A" initiative can continue to raise the bar in tackling environmental issues. Marks & Spencer Service Design Manager Tim Robson states "We're excited about our work with Fizzback and delighted they have been recognised by the judges at these Retail Awards".
Fizzback and Butlins were winners in the category “Best Use of Technology in a Hospitality and Leisure environment” for the innovative use of Fizzback across their resorts. Director Gill Benwell was on hand to accept the joint award alongside Fizzback Directors Jonathan Morris and Pierre Lever. “We’re thrilled to have been recognised for our work with Fizzback over the past two years. Maintaining the highest quality guest experience is our imperative, and Fizzback creates a convenient communication channel to ensure we’re both hitting the mark and continuing to improve,” states Benwell.
Gill Benwell collects the award flanked by Jonathan Morris and Pierre Lever
Supplier of the Year
Fizzback went on to collect the prestigious “Supplier of the Year” award. This special award recognises the impact that Fizzback’s customer engagement service has had across a number of different industries, including Retail and Leisure. According to Retail Week, “Many people talk about how the mobile phone will be the device of choice for consumers to assist them when they shop five or 10 years from now. But with its service, Fizzback is making this a reality today.” Fizzback CEO Rob Keve goes on to say “We’re delighted to have been singled out for this prestigious award which we feel is recognition for the progress we’ve made in redefining customer experience management across a broad range of sectors including Retail, Leisure, Telecommunications, Financial Services, Transport and the Public Sector. Our service engages and empowers consumers, and helps leading brands drive their business by voice-of-customer.”

Jonathan Morris and Pierre Lever collect the award from Retail Week's Technology Editor, Joanna Perry
About Fizzback
Fizzback helps brands to engage with their customers. The Fizzback™ service solicits instant customer feedback at the point of experience and employs a unique artificial intelligence engine to understand the nature, sentiment and tone of comments. Tailored responses are generated and delivered in real-time, driving meaningful conversations. Relevant staff are intelligently alerted, enabling companies to resolve customer issues quickly, and an interactive dashboard, including KPIs and verbatim customer feedback, helps senior management drive their business by voice-of-customer.
Fizzback™ is being used by companies determined to innovate and differentiate themselves through a superior customer experience. In practical terms it is like being able to walk the shop floor 24/7, listening to what your customers are saying and acting upon their insights.
Headquartered in London, Fizzback is privately owned and backed by Advent Venture Partners.
Contact: 0845 067 1000